Water is life was an international art competition that showcases how the title says, water is life. "The aim of the competition is not only to demonstrate that the younger generations are prepared to bear their share of the responsibility for our world but, first and foremost, to publicize the message that ‘Water is Life’ to a broad public by means of worldwide exhibitions."
This competition was open to students to interpret the message in a creative way in a poster. Each participant could submit up to 4 posters by the end of 2010. On the 20th of February, 2011 the winners were announced.
Although this poster didn't win, it is my personal favourite. It makes the viewer look deeper into the picture to understand the message. In the top box the artist (Aleksander Pujszo of Poland) depicts a golfer's feet on a perfect green looking into the golf hole, in the bottom there is a picture of a shoeless person on dry ground with a waterhole that only spans out the size of a golf hole. I believe this picture puts into perspective how much water developed countries waste that developing countries need.
research from:http://www.posterart-waterislife.com/
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